What is an Instagram Reel?
Instagram Reels is a powerful marketing tool that can help promote your business. They are short videos that can be created in just a few minutes and easily edited. You can use the reel to show off your work and get customers interested in buying from you.
What Are The Benefits of Instagram Reels?
Instagram Reels that showcase your work in an aesthetically pleasing way may get the benefits below.
- They’re a great way to get your brand or business noticed on Instagram, as they can be shared, saved, and liked.
- It is a great way to showcase your work and services to potential customers online.
- Great way for business owners to increase their brand awareness and generate more leads for their website
- Boost following and engagement- With the help of Instagram reels creatively, some businesses have grown followers and seen a quick jump in engagement over time.
How to Make Reels
Often, businesses are hesitant to post their reel on Instagram because they worry that it will be hard to create. Thankfully, it is not hard to create an Instagram reel. Here are four easy steps to create reels.
Step 1: Tap the plus sign
Tap the plus sign on the upper left corner of the Instagram homepage.
Step 2: Begin recording a video
You can hold the circle button on the screen to start recording, or if you have saved clips, you can tap the square in the bottom left corner to add the videos to your camera roll.
Step 3: Select Audio
To do it, you can tap the note symbol and then search music in the search bar; If you don’t find a song you like, you can import songs.
Step 4: Post your Reel on Instagram
If you are satisfied with your work, you can tap next and add a cover for your reel by tapping edit cover. Once done, you can tap the share to reels button.
Tips for Creating reels
- The size of the reel should be 1080×1920 pixels
- 9:16 Aspect Ratio
- Vertical format
- High resolution
2. Trending and non-trending audio
3. Include a catchy call-to-action
4. Create informative and entertaining content
Best Instagram Reel Ideas to Increase Engagements
1. Tips or tutorials
If you are looking for a way to get more engagement on your Instagram page, you need to post content related to your followers’ wants. It is why posting tips and tutorials that people need is a great idea. They will love it and be happy to share it with their friends on social media!
If you have a product or service that needs promotion, showing how it is made and what goes into making it can be a big hit among your customers.
3. Before and after
Before and after product shots are a great way to show your flower arrangement from its original state. You can also show how the quality of your work changes over time.
4. Photo dump
You can share the photos of the arrangements you made last month
Timelapse of behind the scenes and share your day of life as a florist
You can describe when doing something.
What are you waiting for? Get your phone and start creating reels, but remember, success in promoting your business is not overnight. It’s a process that requires creating endless content for social media and the internet, and even if you see slow progress, progress is progress. Keep pushing forward. You’ll get there eventually!