Making Business Visible Online
Why Is It Important To Be Visible Online?
For any small business or startup, the need for a website is truly crucial. To be visible online is another matter entirely, and the reality is that not everyone can afford a full-time SEO specialist. Online visibility means that people looking for your type of business will be able to find you and remember who you are instead of your competitors.
You can now sign up for all the important online directories and always keep your information up-to-date maximizing local visibility. Managing local directory listings will improve your business’ ranking on Search Engines. It is also crucial to contact customers who post company reviews or when competitors write articles about you.
Here are three free methods for making your business visible online
- Make use of local listings.Yelp, Urbanspoon, and Foursquare are great examples of services that can help increase your local visibility. Make sure you fill out all the necessary information on each profile page making it as comprehensive as possible. You should also claim your online listings if someone hasn’t already done so.
- Use business directories. There are several sites like BOTW.org that can help your company be visible online. Still, you should also consider creating your business directory (or forum) for your industry if one does not already exist. It’s a great way to spread the word about products and services offered by other members of your niche community.
- Online forums. Joining popular online forums related to your industry is a great way to have discussions about the field, but it can also expose your company to thousands of new customers. You’ll want to create a concise signature file with links back to your website and social profiles.
Which of these methods do you think will help increase online visibility for your business? What other methods have you tried that have helped?
Source: Online Visibility – Online Marketing Made Easy | Online Visibility Experts